They will ignore it and wait for all of this to blow over. They look at this petition and they laugh.
It is painfully clear that Activision/Blizzard does not care about their subscriber's opinions or ideas anymore. Gone are the days of the content developers (Tom Chilton, Jeffrey Kaplan, Shane Dabiri, Mark Kern, Rob Pardo) interacting with their loyal fans (Blizzcon? WHAT A JOKE.) “You think you want that, but you don’t” Instead, their interactions are narrowed down to their superiors, the higher ups. They are, simply put, a top down, profit driven, fortune 500 corporation with only their bottom dollar, quarterly revenues and investors at the forefront of their decisions. This shift began to occur leading up to the acquisition by Activision. Blizzard, clearly distraught with thoughts of the future, looked to smooth things over with their investors by merging with the largest grossing/most successful interactive entertainment company in the world. Operations then slowly began to shift from a focus on the subscription based, community oriented ideology to the "pay to progress/pay to win/pay for content" scheme. Although they still collect subscription based fees, they only do it because people are willing to fork it over (loyal fans) - You can verify this by focusing on the fact that they will no longer publish subscription based numbers. Here's a direct quote from them, couldn't be any clearer - "Note that this is the last quarter that we plan to provide subscriber numbers, there are other metrics that are better indicators of the overall Blizzard business performance."
They do not judge the success of their games by this number anymore as they once did, they frankly don't care. They hope the people who pump money into their wallets after the fact (game purchases) will be enough of a reason to continue this sad excuse of a means to a future, and so far, it's working - not just with the World of Warcraft franchise either. It's actually where a bulk of the gaming industry is taking things. This lucrative practice was first brought to light with the monetary gains App Developers were seeing with "In-Game Purchases" in the early days of IOS (Apple OS/App Store) - They could get the seemingly uninterested hooked by handing over their games (for free) and make more on the other end of things by providing paid for content that was almost a necessity to compete or show off. Why do you think they implemented an ability to pay for subscriptions without money by using their in-game currency? They began to realize the profit they were making outside of the subscriptions. My guess is, it has FAR SURPASSED anything they imagined. They are taking advantage of a lucrative business practice. To this I say good for them, bad for us.. Can’t blame em.
Here is something else to mull over that so far, no one has picked up on.
http://investor.activision.com/released ... eID=963972
They issue a C&D / shutdown notice to a threat they've known about for as long as it's existence, a month before the release of their newly revamped/devised (barring subscriber numbers) quarterly earnings report. Coincidence? Maybe.
Thanks for the good times Nostalrius. Thanks for the all hard work and dedication. Thanks for allowing me to relive some of my fondest memories. You will be missed.
Edit: And in case this wasn't clear enough - They will NEVER create legacy servers. They can not apply this lucrative business practice to a game that was never tailored for it.